Fashion news

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Emma Stone Louis Vuitton Sprin 2018 campaign

Emma Stone stars in the new Louis Vuitton pre-fall 2018 ad campaign, in the designs of Nicolas Ghesquière. The campaign was shot in the Californian dessert, by Craig McDean. The house said the images embody “a heroine who is daring, confident and always on the move.” The campaign is part of the Spirits of Travel series, which is going to be released in full in the May issue of Harper’s Bazaar U.K., followed by other magazines worldwide. Stone stated: “I am very happy and proud to be working with a house as passionate as Louis Vuitton, as well as with the unique style and creations of Nicolas Ghesquière,”. In the campaign shots, Emma is wearing various printed dresses, while she holds some of the Capucine bags, including one version in ultraluxurious red alligator leather. This is the first ad campaign we see Emma star in, after being announced as the new Louis Vuitton ambassador. We can’t wait to see more photos of the campaign in the following weeks.

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Kendall Jenner stars in the new Adidas Arkyn campaignKendall Jenner is the new Adidas ambassador, and she’s the face of new Arkyn sneakers campaign. The campaign was shot in Kendall’s apartment in Soho, New York, giving us a small glimpse of her house, and most importantly her walk-in closet. The campaign was shot by photographer Renell Medrano, and it was supposed to show “the talent’s real living and working spaces, to emphasize the true, personal connection, allowing the photographer to capture [Kendall] in the most natural manner possible.” The new Arkyn sneaker features a mesh upper with details of the brand’s classic three stripe. The sneaker is sock-like and has a minimalist lacing system. Its retail price will be $115, and it will be officially released on April 5. Take a closer look at the Arkyn sneaker, through the campaign photos you can find below, and a better look at Kendall’s house and walk-in closet. 😉

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Britney Spears is the new face of KenzoBritney Spears lands her first fashion modeling campaign, as the new face of Kenzo. She stars in the house’s Collection Memento No. 2 Spring 2018 collection, which is focused in denim, and was previewed last September. The big reveal was made through Kenzo and Britney’s social media, late last week, with the #KenzoLovesBritney. The campaign was shot by the famous photographer Peter Lindbergh, and Britney poses like a pro, in 3 outfits featuring the iconic Bamboo Tiger print, which Kenzo Takada first developed in the 1970s. KENZO’s creative directors Humberto Leon and Carol Lim, said about Britney: “Number one, Britney Spears is an icon, so I think in terms of her iconography, she fits into our Memento project perfectly. She is a legend in her field”. Britney Spears said that “she had been waiting for the “right fit and the right opportunity” to represent a luxury brand. She also added: “This collection is very youthful…We had fun on set, even though it was a bit weird for me at first. I am used to shooting in a studio or a small space, and this was on the street. We were out there and I had really promiscuous clothes on, which felt odd, but, of course, on film it turned out to be really cool.” See more photos below, and make sure to watch the campaign video for more!

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New in Migato ss 2018

The first arrivals of the Migato Spring/Summer 2018 collection are here and we present the new trends of the season in women’s shoes: Block heels in the hottest colors of spring, sneakers with fancy decorations of applique flowers, crystals, pearls and embroidery that will make your everyday appearances more special, transparencies in the prettiest pumps of the season, glow factor with materials such as glitter, satin fabrics, rhinestones and crystals, in formal and casual designs. Finish off your looks with bags from the new MIGATO spring collection, according to the latest fashion trends in accessories: Modern tweed patterns with metal flashes, cuffs and elegant knit shoulder chains, backpacks with metallic studs for casual yet super stylish outfits, and bags with short handles and ethnic details. Get the new designs first in one of the 90 MIGATO stores across Greece or visit the online store www.migato.com/el/newin.

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Paris Jackson and Millie Bobby Brown star in Calvin Klein's new campaignBy now, we’re used to Calvin Klein picking huge names, such as Solange Knowles and The Kardashian-Jenner family, for their campaigns. Now they’re back with a new Our Family Campaign, starring Paris Jackson, daughter of Michael Jackson, “Stranger Things” teenage star Millie Bobby Brown, and model Lulu Tenney. These three are the new faces of the campaign, photographed by Willy Vanderperre, showcasing pieces both from the Calvin Klein Underwear and Calvin Klein Jeans lines, in blue, red and white. It’s the first time that we see Paris Jackson starring in a fashion campaign, and the second time Millie is working with the brand, since she was announced as the face of Calvin Klein, last February. The girls all worked with Raf Simons (the creative director of Calvin Klein), a few months back, on the music video for the song “I Dare You” by The xx. The campaign was shot in the same barn we saw on the previous #MyCalvins campaigns. There’s also a short video released for the campaign, which you can watch below.

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Hello Kitty x Puma collaborationHello Kitty has collaborated with the athletic wear brand, Puma, for Puma’s suede sneaker 50th anniversary. The suede sneaker is red and white, and has a Hello Kitty pattern and bows on the sides. The style also has red laces to go with the sneaker, and it’s perfect for all your casual appearances. As part of the Hello Kitty x Puma collaboration, there are also several apparel pieces being released. Puma says the collection is perfect for fans of all ages, and more specifically: “Hello Kitty is for fans of all ages, making her the perfect addition to the Suede’s 50th Anniversary. Everything about the collection, from the red bow-toms to her milk bottle icon, pays homage to Hello Kitty, the little girl from London who loves fresh-baked cookies and Mama’s apple pie. Bold colors, cheeky graphics and fun, intricate details make this offering uniquely endearing.” The collection will be available as of February 8th, so stay tuned for the release if you want to buy a piece for yourself or your loved ones.

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Drew Barrymore for Crocs collectionFamous actress Drew Barrymore collaborated with Crocs to bring out a new colorful collection for women and kids. The new collection is designed by her, in collaboration with Croc’s shoes designers and it is called “Crocs Color-Block collection”. It features duo-chromatic styles, instead of the usual monochromatic ones that Crocs is used to. Drew added her personal touch to the collection, with heart and daisy embellishments. The line includes six new styles in total, in both clogs and slides. Their prices range between $30 and $50, and they are perfect for matching outfits with your kids. We definitely like the “love” slides in white and yellow, that Drew herself wears in the first photo. You can find and shop for the whole collection on crocs.com. Are you a Crocs fan? Let us know what you think about this collaboration and the styles of the collection by leaving a comment below! 🙂

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Selena Gomez x Puma En Pointe Collection 1

Selena Gomez stars in her second campaign for the well-known sportswear brand Puma. The famous singer showed confidence from the first moment about the new campaign. The brand teamed up with some of the most popular dancers from the New York City Ballet for the Spring 2018 En Pointe collection. They collaborated closely in creating a line of modern and comfortable sportswear. The new collection presents linear elements, wide strapping, and woven details pulled from ballet technique.

Even though the collection presents a wide range of separates including mesh leggings, cropped sweatshirts, light-weight bras, the focus in the campaign is set on the sneakers. Puma’s Phenom sneaker is now getting an upgrade with a chic new satin fabric. There is a second version, the “Phenom Satin Low EP Training Shoe”, that comes in a soft peach color as well as black version. Puma also unveiled the “Fierce Rope Satin EP”, a cool lightweight style available in the same shades. It reminds of a ballerina’s shoe, thanks to the cute satin laces.

The En Pointe collection is available both in stores and online at puma.com. It’s quite affordable, so you can recreate Selena’s looks with pieces that cost between $35 and $130.

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Chiara Ferragni is the new Pomellato ambassadorIt was recently announced that social media influencer and mommy-to-be, Chiara Ferragni, is the new Pomellato ambassador and the new face for 2018 PomellatoForWomen campaign. Peter Lindbergh was the one who shot the new Pomellato campaign. “When Pomellato called me, it was a great joy. I had just bought my first Pomellato ring from the Iconica collection and to be the face of such an important campaign is a source of great pride.” said Ferragni in the video of the campaign. “I am so proud to join this campaign that represents everything that women can be – strong and capable, and fiercely independent,” said Chiara Ferragni. “And Pomellato’s unconventional style, along with the powerful perspective conveyed in each of Peter Lindbergh’s images, it’s just perfect chemistry. I love the way Pomellato is building a platform for women, celebrating women from different walks of life – it’s a brand that has always dared to break the rules. And the fact that the Maison is 100% Italian, like me, it just feels like such a natural fit.” Take a look at the campaign photos and watch the video below.

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Νew Basket Heart Patent colors by PumaPuma has just released two more colors to be added to their Basket Heart Patent sneakers collection. The two patent sneakers, now come in pink and grey, or ‘Peach Beige’ and ‘Rock Ridge’ as their names given by the brand are. Each pair features a patent leather upper with a lacquered finish, white midsole and gold branding. For the laces, you can either go for tonal satin or plain nylon ribbon ones, so you can have the perfect bow on your sneakers. The satin ones will definitely make the “Peach Beige” ones to look a lot like ballet flats, something I personally love. However, the plain ones will definitely be more practical. You can shop for these new Basket Heart Puma sneakers and the old ones too, through the widget at the end of this post.

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