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Magnum campaign

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Bella Hadid stars in Magnum Ice Cream campaign 1

Bella Hadid teams up with designer Alexander Wang for a new campaign from Magnum. The famous ice cream brand brought the supermodel and the exceptional fashion designer together for the “Take Pleasure Seriously” shoot. Bella poses in a stunning dress by Alexander Wang for the studio shots. Moreover, she will star in a short film enjoying the famous desert. If you thought eating an ice cream couldn’t possibly be sexy, allow Bella Hadid to prove you wrong with the following photos.

The campaign will be officially aired at the Cannes International Film Festival on May 10th.

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