The new denim collection of Marks & Spencer for Spring/Summer 2016, is a tribute to one of the most popular pieces of our wardrobe, with proposals that offer confidence for every moment of the day. Creating jeans since 1957, Marks & Spencer have developed a “know how” feature to manufacture denim clothes, which are loved by millions of women around the world. The emphasis is on the high technology M&S Sculpt and Lift™ which ensures a perfect fit and the freedom of movement, chiselling the feminine silhouette. At the same time, the ecological washing with ozone and less water significantly improves the quality of the fabric, making it softer. The refined tailoring and femininity that the jeans of M & S exude, makes them a unique canvas for casual, and not only, appearances. From pants in various styles to skirts, shirts and jackets, the new collection of Marks & Spencer offers excellent options for total denim, boho 70s and contemporary looks full of authentic elegance!
Archive by Alexa brings together a modern icon of British style Alexa Chung, and a long standing icon of the British high street, Marks & Spencer. This is a unique approach to a collaboration. Using the rich and extensive Marks & Spencer Company Archive in Leeds, Alexa and the M&S design team have embarked on a journey of rediscovery. This project is the first of the ‘M&S &’ series. A sequence of unique, exclusive collections in collaboration with some of today’s most exciting designers, brands & fashion icons.The 31 piece womenswear collection has been carefully curated and handpicked by Alexa and the M&S design team. Bringing archive pieces back to life for 2016 using Alexa’s unique approach to style. Through introducing modern fabrications and an updated colour palette, a contemporary womenswear collection is defined with a heritage sensibility. The supporting campaign will launch in April with Alexa herself taking creative ownership of the mood and direction.
After the successful underwear collection of David Gandy for Marks & Spencer, the British brand officially announced the continuation of their collaboration with the release of the line “David Gandy for Autograph Swimwear”. This is a limited edition swimwear collection designed by the British model, which consists of eight colorful swim shorts – low crotched and all in the same line with short length. This is the first time that M&S uses the rules of tailoring in order to make swimwear, offering not only a variety of waist sizes, but also the innovative Quick Dry technology that speeds up the drying time. “The underwear collection had a really good response from the public, so the release of a swimwear collection this summer seemed like the next natural step. I enjoyed creating each piece and I’m excited to offer a sophisticated range of swimwear in unique prices, David Gandy said. The swimsuit collection is available in selected stores in navy, orange and black colors and all in the amazing price of 34,95€! See a sample of the advertising campaign in which the British male model is starring, below:
It’s been already two years since Rosie launched her first lingerie collection for Marks & Spencer and it was a total success! Now it was about time to extend it, and so she did, by adding 20 new pieces in her quick-selling collection! Rosie’s previous modeling experience came up really handy cause she created really comfortable yet luxurious lingerie in very reasonable prices!
You can find the full collection and shop everything online here!