David Beckham just announced that he is launching a grooming brand called House 99 in partnership with L’Oréal. “For me, grooming is not only about how you look, but how you feel. It’s about being comfortable, trying new things and shaping your next look,” Beckham said in his official announcement. He chose the number “99”, as it marks the year in which he married Victoria, their son Brooklyn was born, and Manchester United won the treble.
David Beckham
David Beckham shows new menswear range for H&M
David Beckham has expanded his collaboration with H&M. He shows some wardrobe essentials like jeans, jackets – and, calm down, underwear as well! This spring look for Modern Essentials Selected by David Beckham at H&M – a recipe for immediate success, for sure! As usual!
Beckham was the model for the campaign of his selected favorite pieces, under the lenses of Marc Forster. David says that “each piece is a classic, that will update men’s wardrobes for spring in great style”. He also said that he is very enthusiastic with the new range of clothes and that it shows the real clothes he wears “day in and day out”.
The collection, as well as the latest Bodywear range, will be available at H&M from March 5th.
Take a look at the H&M Behind the scenes film with David Beckham and Marc Forster down below.
Victoria Beckham won the “Brand of the Year” award at the BFA 2014
I’m sure by now you already know how much I adore Victoria Beckham, so it doesn’t come as a surprise to read another article about her. This time she was the big winner of the Brand of Year award at the British Fashion Awards 2014 that took place in London on December 1st, so I think she is definitely worth a post for her accomplishment. She was accompanied by the love of her life, her husband David Beckham, and she received her award wearing one of her designs, a black & white maxi skirt with a chain, and a black sweater with an open back. It’s not the best outfit we’ve seen her wearing, but she’s Victoria Beckham; she can wear whatever she wants! She became really emotional when giving a speech when receiving her award, thanking her crew, her supportive husband, and her parents who have always been there for her. Take a look at the video below to watch her speech of the night.
David Beckham Bodywear for H&M Fall 2014
David Beckham continues his collaboration with H&M for Fall 2014 as he designs pajamas, t-shirts, heavy-knit cotton socks, beanies and sweatpants for his new collection, to be added with the classic pieces of his previous ones. David is once again the model of his Bodywear Lookbook, in B&W and honestly we can’t think of anyone better to advertise his products. The collection has already hit the stores since August 21st.
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