Tags Posts tagged with "ad campaign"

ad campaign

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Migato Campaign winter 18-19The new winter 2018-2019 collection by Migato, called “The Sparkling Collection” is full of glow, comfort, and affordable luxury. Boots with metallic surfaces and embellishments, pumps with rhinestones, glitter over-the-knee boots, comfortable heels influenced by the ’70s, and matching statement bags & accessories are the main characteristics of the Sparkling Collection by Migato.

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Emma Stone Louis Vuitton Sprin 2018 campaign

Emma Stone stars in the new Louis Vuitton pre-fall 2018 ad campaign, in the designs of Nicolas Ghesquière. The campaign was shot in the Californian dessert, by Craig McDean. The house said the images embody “a heroine who is daring, confident and always on the move.” The campaign is part of the Spirits of Travel series, which is going to be released in full in the May issue of Harper’s Bazaar U.K., followed by other magazines worldwide. Stone stated: “I am very happy and proud to be working with a house as passionate as Louis Vuitton, as well as with the unique style and creations of Nicolas Ghesquière,”. In the campaign shots, Emma is wearing various printed dresses, while she holds some of the Capucine bags, including one version in ultraluxurious red alligator leather. This is the first ad campaign we see Emma star in, after being announced as the new Louis Vuitton ambassador. We can’t wait to see more photos of the campaign in the following weeks.

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Kendall Jenner stars in the new Adidas Arkyn campaignKendall Jenner is the new Adidas ambassador, and she’s the face of new Arkyn sneakers campaign. The campaign was shot in Kendall’s apartment in Soho, New York, giving us a small glimpse of her house, and most importantly her walk-in closet. The campaign was shot by photographer Renell Medrano, and it was supposed to show “the talent’s real living and working spaces, to emphasize the true, personal connection, allowing the photographer to capture [Kendall] in the most natural manner possible.” The new Arkyn sneaker features a mesh upper with details of the brand’s classic three stripe. The sneaker is sock-like and has a minimalist lacing system. Its retail price will be $115, and it will be officially released on April 5. Take a closer look at the Arkyn sneaker, through the campaign photos you can find below, and a better look at Kendall’s house and walk-in closet. 😉

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Britney Spears is the new face of KenzoBritney Spears lands her first fashion modeling campaign, as the new face of Kenzo. She stars in the house’s Collection Memento No. 2 Spring 2018 collection, which is focused in denim, and was previewed last September. The big reveal was made through Kenzo and Britney’s social media, late last week, with the #KenzoLovesBritney. The campaign was shot by the famous photographer Peter Lindbergh, and Britney poses like a pro, in 3 outfits featuring the iconic Bamboo Tiger print, which Kenzo Takada first developed in the 1970s. KENZO’s creative directors Humberto Leon and Carol Lim, said about Britney: “Number one, Britney Spears is an icon, so I think in terms of her iconography, she fits into our Memento project perfectly. She is a legend in her field”. Britney Spears said that “she had been waiting for the “right fit and the right opportunity” to represent a luxury brand. She also added: “This collection is very youthful…We had fun on set, even though it was a bit weird for me at first. I am used to shooting in a studio or a small space, and this was on the street. We were out there and I had really promiscuous clothes on, which felt odd, but, of course, on film it turned out to be really cool.” See more photos below, and make sure to watch the campaign video for more!

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Paris Jackson and Millie Bobby Brown star in Calvin Klein's new campaignBy now, we’re used to Calvin Klein picking huge names, such as Solange Knowles and The Kardashian-Jenner family, for their campaigns. Now they’re back with a new Our Family Campaign, starring Paris Jackson, daughter of Michael Jackson, “Stranger Things” teenage star Millie Bobby Brown, and model Lulu Tenney. These three are the new faces of the campaign, photographed by Willy Vanderperre, showcasing pieces both from the Calvin Klein Underwear and Calvin Klein Jeans lines, in blue, red and white. It’s the first time that we see Paris Jackson starring in a fashion campaign, and the second time Millie is working with the brand, since she was announced as the face of Calvin Klein, last February. The girls all worked with Raf Simons (the creative director of Calvin Klein), a few months back, on the music video for the song “I Dare You” by The xx. The campaign was shot in the same barn we saw on the previous #MyCalvins campaigns. There’s also a short video released for the campaign, which you can watch below.

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Chiara Ferragni is the new Pomellato ambassadorIt was recently announced that social media influencer and mommy-to-be, Chiara Ferragni, is the new Pomellato ambassador and the new face for 2018 PomellatoForWomen campaign. Peter Lindbergh was the one who shot the new Pomellato campaign. “When Pomellato called me, it was a great joy. I had just bought my first Pomellato ring from the Iconica collection and to be the face of such an important campaign is a source of great pride.” said Ferragni in the video of the campaign. “I am so proud to join this campaign that represents everything that women can be – strong and capable, and fiercely independent,” said Chiara Ferragni. “And Pomellato’s unconventional style, along with the powerful perspective conveyed in each of Peter Lindbergh’s images, it’s just perfect chemistry. I love the way Pomellato is building a platform for women, celebrating women from different walks of life – it’s a brand that has always dared to break the rules. And the fact that the Maison is 100% Italian, like me, it just feels like such a natural fit.” Take a look at the campaign photos and watch the video below.

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Cara Delevingne stars in the new Puma Do You campaignPuma turned to Cara Delevingne for the second time, to front their ad campaign. Puma’s new Do You campaign, aims to inspire confidence and encourage women to be unapologetic about who they are. Cara has played a part in Puma’s Do You documentary series earlier this year, helping disadvantaged women, such as refugees in Uganda, vocalize their stories to incite change. This year’s concept focuses on the idea that every woman should be their own muse. Puma hopes that, with their new range of products, women will feel free to be fiercer than ever. The new sneaker, called “Muse Echo”, will be available to buy online and in Puma’s stores worldwide. See some of the photos of the campaign, and new “Muse Echo”, below.

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Solange knows stars in the new Calvin Klein campaign 2

Solange Knowles stars in the new Calvin Klein campaign, after she was asked by the CK team. Calvin Klein managed to do the impossible and top their previous ad campaigns, by not only asking Solange to front the campaign, but also by allowing her to be the casting director. So Solange decided to bring her whole “family” to participate to the campaign and join her on the latest #MyCalvins campaign concept. Who else participates in the campaign? Artists like Kelela, Dev Hynes, Caroline Polachek of Chairlift and Adam Bainbridge of Kindness. The ad campaign was shot in some kind of a barn, by Willy Vanderperre, and the artists were showcased as a “chosen musical family”. It features pieces from the CK Jeans collection, as well as from the brand’s famous underwear line. “The evolved #MYCALVINS concept has family at its center, a display of unity between strong individuals, further emphasized by the symbolism of the traditional American quilt,” the press release reads. You can already shop the campaign, and there will be new product launches from Holiday 2017 till Spring 2018 according to the brand. So stay tuned!

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alicia vikander Louis Vuitton Cruise collection 2018Alicia Vikander stars in the new Louis Vuitton ad campaign. Alicia posed in front of the photo lens of Patrick Demarchelier, with the endless blue of the sea and tha sky in the background in photos that remind me of Greece. The shooting of the campaign took place in the exotic Ibiza, Spain, and it follows the Cruise collection style. Clothes, bikinis, scarves, hats, and of course beautiful Louis Vuitton bags star in the campaign alongside Alicia Vikander. Among the bags, there’s the beautiful Capucine, but also the new Twist which was designed by Nicholas Ghesquière. Alicia with her natural beauty and stunning body, courtesy of her upcoming Tomb Raider movie is the right muse for the cruise collection of LV. Along with the photos of the campaign, which you can see below, there’s also a video which was released for the collection. Couldn’t be any better; the sounds, the view and the voice of Alicia in the background take your breath away. Let’s travel together, with Louis Vuitton!

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Erdem x H&M campaignAcclaimed photographer Michal Pudelka has created a unique series of images for the ERDEM x H&M print campaign, playing with the idea of family portraits. The evocative images were taken during the shooting of Baz Luhrmann’s short film for the collaboration where super models joined the actors in a series of group shots, adding an extra dimension to the ERDEM x H&M world.

“We thought it would be great to do a modern take on classical family portraits, creating characters in ERDEMS’s world. The ERDEM x H&M collection really spoke to me, and the working process felt authentic and creatively charged,” says Michal Pudelka. The campaign stars super models Saskia de Brauw, Imaan Hammam, Grace Hertzel, Fernando Cabral, Neels Visser and Tony Ward. They are joined by actors Ruby Dagnall, Tom Rhys Harries, Hero Fiennes Tiffin and Harriet Walter.

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